Anne Grim, managing director of global client experience at Barclays, and MasterCard’s Paul Trueman will share experience, perspectives and anticipated initiatives that incorporate voiceprints in customer care, e-government, mobile payments and enterprise access at VBC London, November 18-19.
Opus Research
“Survey Results: Factors That Influence Enterprise Customer Experience Initiatives”
An exclusive Opus Research report details organizational processes and the decision-making factors involved for purchasing, implementing and measuring success for enterprise customer experience initiatives.
How Hyatt Hotels Delivers Intuitive Customer Service with an Intelligent Assistant
In an interview with Tim Moynihan, Senior Analyst with Opus Research, Hyatt Hotel’s John Romano discusses the company’s strategy in providing “authentic hospitality” in customer call support.
Intelligent Assistants Conference Gives Visibility to the Growing Phenomenon
Opus Research’s Intelligent Assistants Conference brought together industry leaders improving customer experience and self-service efficiency with personal virtual assistants. San Francisco Bay Area’s ABCNews 7 took notice.
Positioning “Place” as the Foundation for Indoor Location
Place has established itself as the premier venue for education, opinion and partnership development for the indoor location market. Here’s how Place will be a catalyst for growth.
Nearly Three-Quarters of U.S. Business Owners Write Out Passwords, Says Study
A recent survey, conducted by two-factor authentication provider Swivel Secure, found some 74.2% of business owners keep a written log or have another type of offline system to record passwords.
Place 2014 – Agenda and Presentations
Place 2014, the leading industry event produced by Opus Research and held July 22 in New York City, brought together a range of developments and ideas: indoor location, online-to-offline tracking, and proximity-based mobile marketing. The agenda and presentations below reflect the what’s next for indoor location with perspectives and expertise from brands, retailers, agencies, technology providers, regulators, and investors.
Opus Research Report: “Mapping the Indoor Marketing Opportunity”
Offline analytics and indoor location will change the way that retailers, venue owners, manufacturers and brands think about operations, marketing and the customer experience. Opus Research predicts the market for indoor location and place-based marketing and advertising to surpass $10 billion by 2018.
Nuance Voice Ads Debut: Back to the Future of Voice-based Interactive Advertising
Nuance is launching a Conversational Ad initiative with Nuance Voice Ads.
West Launches IPO, S-1 Shows Steady Growth and Profitability
West’s S-1 filing shows prospective investors the financial results of a well-diversified technology company, divided into two separate operating units.