Coca-Cola, Domino’s Pizza, Hyatt Hotels, and Schlage will be among brand leaders to present how virtual assistants improve the customer experience and self-service efficiency at Intelligent Assistants Conference 2014.
Articles
South African Agency Uses Voice Authentication to Reduce Fraud in Welfare Payment Distribution
The South African Social Security Agency (SASSA) has deployed a voice biometrics-based authentication system in the administration of state welfare grants for citizens receiving social security benefits and services.
Nearly Three-Quarters of U.S. Business Owners Write Out Passwords, Says Study
A recent survey, conducted by two-factor authentication provider Swivel Secure, found some 74.2% of business owners keep a written log or have another type of offline system to record passwords.
Seven Key Reasons Why Empirix Acquired Verios Software
Empirix is acquiring a provider of real-time analytics to test, monitor and manage wireless networks to improve the customer experience. Here’s why:
Indoor Location Firm Nomi Faces Layoffs; Privacy Concerns To Blame?
Opus Research believes competitive forces, technology challenges, and privacy concerns will see the indoor location industry evolve to embrace opt-in strategies for in-store marketing as part of a retailer’s “omnichannel” approach in communicating with customers.
Opus Research Report: Survey of U.S. Retailers’ Use of Indoor Location
Opus Research surveys a group of U.S. retailers — from Big Box, specialty store, grocery, electronics, department stores, convenience stores and more — to determine current trends and market perceptions regarding in-store marketing and indoor analytics.
Cycorp and IBM Demonstrate the Transformative Potential of Enterprise Virtual Assistants
Will technology from Cycorp and IBM contribute to the smarter intelligent assistants of the future?
Beacon Case Study Shows Brand Content Equal to Offers for Driving Purchases
Agency BPN, together with inMarket, start testing indoor and in-store marketing for Hillshire Brands.
eGain and NICE Systems Bolster Customer Care Platforms with Reporting Capabilities, Real-Time Analytics
With an emphasis on delivering souped-up anlaytic capabilities to understand customer conversations across any channel, at scale and in real-time, both eGain and NICE Systems announced new platform soultions
Place 2014 – Agenda and Presentations
Place 2014, the leading industry event produced by Opus Research and held July 22 in New York City, brought together a range of developments and ideas: indoor location, online-to-offline tracking, and proximity-based mobile marketing. The agenda and presentations below reflect the what’s next for indoor location with perspectives and expertise from brands, retailers, agencies, technology providers, regulators, and investors.