Place 2014, the leading industry event produced by Opus Research and held July 22 in New York City, brought together a range of developments and ideas: indoor location, online-to-offline tracking, and proximity-based mobile marketing. The agenda and presentations below reflect the what’s next for indoor location with perspectives and expertise from brands, retailers, agencies, technology providers, regulators, and investors.
Retailer Hudson’s Bay Company, which owns the Lord & Taylor and Saks Fifth Avenue chains, said it will roll out beacons (with Swirl) in selected stores in Boston and Toronto.
At Call Center Week in Las Vegas Five9 officially launched the Summer Release of its core cloud-based contact center offering.
“Hey, Siri” was the top feature promoted by Craig Federighi, senior vice president of Software Engineering, when he introduced iOS 8 at WWDC (Apple’s World Wide Developer Conference).
Amazon Dash is best thought of as a part of a generation of Intelligent Assistants that we, members of humankind, should start getting ready to master.
Genesys has acquired the assets of social listening and analytics specialist Solariat for an undisclosed sum.
Why I decided to join Opus Research, a leading market analyst firm in self-service, multimodal customer care, voice biometrics, place-based marketing, and intelligent assistants.
Blue Cross and Blue Shield of Kansas City (Blue KC) is touting the use of virtual agents for a “more engaging online experience
CaféX’s products deliver on WebRTC’s promise of initiating a live stream of audio or video from a Web browser without requiring a customer to download and install a client or plug in.
without confirmation from Microsoft), the fictional artificially intelligent being that first appeared in the xBox videogame “HALO: Combat Evolved” and its sequels, is being recruited to be the “Siri-equivalent” for Windows-based phones and tablets.