Businesses have stepped up investment in technologies that improve the conversations they carry on with both prospects and customers. They are successfully leveraging their investment in speech and text analytics, natural language processing and machine learning in order to extract meaning and recognize the intent of each individual.

A growing number of marketing and sales executives have joined their customer support peers and recognized that the most successful interactions with prospects and customers take the form of a digital, omnichannel conversation.

Conversations are the New CX
In a new report, Opus Research evaluates 11 solution providers who are starting to define an emerging opportunity area called “Conversational Intelligence.” They offer tools, services and platforms to help transform raw transcripts, customer conversations or call recordings into a source of insights and business intelligence to inform marketing, customer support, sales and operational decisions.

Firms included in this inaugural “Conversational Intelligence Intelliview” come from a diverse set of disciplines, representing Speech Analytics, Call Tracking, Conversational AI and Sales Assistance. Each has built core solutions from purpose-driven analysis of conversational content and “first-party data” to increase commerce & sales and achieve business goals.

Featured Research Reports are available for clients and registered users only.

Click Here to View the Report Summary

For more information on becoming an Opus Research client or to purchase the report, please contact Pete Headrick ([email protected], +1-415-904-7666).

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