Hosted by Opus Research, IA Conference London 2017 featured leading brands and enterprises, including Dixons Carphone, Amazon, Skyscanner, T-Mobile, Google, BGl Group, HSBC and others, defining the role of intelligent assistants as ubiquitous, conversational user interfaces.
Enough time has passed to analyze consumer usage data and begin to draw some conclusions about the use of voice-first Intelligent Assistants.
Expect the home and beyond to be populated by more than one type of device that supports an Intelligent Assistant.
As Google’s newly announced products rollout later this year, more and more customers will be engaging in natural language conversations to find and buy the things they need.