Indoor location technologies are poised to dramatically enhance the consumer retail experience. In an apples-to-apples comparison of indoor technologies for mobile advertising, Opus Research finds striking benefits for magnetic positioning over Bluetooth beacons.
Bluetooth
Soft Launch for Sensory’s “Speech Triggers”
In June 2009, I blogged this post noting that Sensory Inc. had packaged “word spotting” capabilities into its firmware in order to support “truly hands free” speech recognition into a wide range of mobile, in car and, ultimately, ubiquitous appliances.