Recent Posts - page 47
-
Get Your Nominations In for the 2018 Conversational Commerce Awards (CCAs)
Since 2014, Opus Research awards have showcased real-world implementations of conversational user interfaces for customer engagement, digital commerce, self-service, employee assistance, and intelligent devices.
-
Partners and Brands Define WhatsApp Business’s Ecosystem
The formal, public launch of WhatsApp’s Chat Ads and Business API, on August 1, marks progress in the evolution of Conversational Commerce’s service delivery infrastructure. In the eight months since parent company Facebook made single-button access to “business chat” using… Read More ›
-
Webinar: Speaking Your Customer’s Language: How to Build a True Conversational Messaging Platform
Customers value fast, frictionless convenience; executives must invest accordingly. On August 2nd, Opus Research and Helpshift address the urgent topics that help brands and enterprises supercharge customer service experiences.
-
Skin Care Brand Vichy Boasts E-Commerce Conversions with Conversational Marketing
The trial “digital dermo-advisor,” developed for the Canadian market by Automat, produced impressive business metrics and serves as a precursor for the economics of conversational messaging models.
-
What to Make of Apple Business Chat (beta)
Apple Business Chat’s “beta” is the alpha and omega of Conversational Commerce. It’s also “Yet Another Walled Garden” (YAWG).
-
The Democratization of Conversational Technologies
The growth of Conversational Commerce is emphatically customer driven. The population of 3+ billion smartphones are now in use for web browsing, search, messaging, making payments and carrying on conversations.
-
Voice Biometrics-Plus: A Six-Month Assessment
New developments and product introductions in voice-based authentication technologies reflect an acceleration in the adoption of solutions for authentication, identification and fraud reduction driven by greater capabilities and reliability.
-
The Conversational Commerce Revolution Continues: John Chambers to Anchor Keynote Panel at C3 San Francisco
A keynote panel with the former Chairman and CEO of Cisco, case studies from Autodesk and VIPShop, and in-depth panel discussions — C3 SF is designed to connect the dots for digital transformation.
-
The Contact Center is Dead. Long Live the Contact Center
Based on an informal assessment of my email inbox and the marketware I receive in the course of Web browsing and app use, “chatbots”, “answer bots” or just plain “bots” has become the accepted term for what Opus Research has… Read More ›
-
Opus Research Report: “Decision Makers’ Guide to Enterprise Intelligent Assistance” (2018 Edition)
Opus Research presents a comprehensive assessment of “enterprise-grade” Intelligent Assistant (IA) and chatbot solution providers underscoring the increased urgency felt by executives who champion the cause of Conversational Commerce.