The “CRM to VRM Connection”: Dan Miller on the Road to Vendor Relationship Management

Opus Research’s Dan Miller gave the “CRM baseline” presentation at last week’s VRM+CRM 2010 Workshop, conducted by Project VRM and the Berkman Center for Internet & Society at Harvard Law School.

Thus started discussions of the path from today’s decidedly unconversational CRM systems to more social CRM and ultimately user-controlled “Vendor Relationship Management”.

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