BT

2010: Taking Recombinant Communications “Over The Top”

“Over the top” (OTT) is gaining momentum as the “term of art” for value-added Voice over IP (VoIP) transport networks. In rapid succession we’ve seen Avaya contemplating a relationship with Skype, Telefonica’s European wireless subsidiary 02 purchase JaJah and most recently Mark Plakias at Orange pointed me to a “Flash-to-VoIP” service, calling it an “OTT cocktail of Flash and Jingle-to-SIP gateway technology + carrier.”