Author Archives
Mazdak Rezvani is the founder and CEO of Chatkit. Having worked in startups for over twenty years, Mazdak has extensive experience using machine learning and big data to help brands acquire and retain customers. Prior to Chatkit, Mazdak was the CTO and co-founder of Chango, a pioneer in the programmatic advertising space.
-
The How-To Playbook on Conversational Marketing
A comprehensive bot strategy includes working with a partner to define, strategize, and roll out a fully integrated Conversational Marketing strategy that ties into all of your larger marketing, customer experience, and sales goals.