In case you’re not looking over at Greg Sterling’s Screenwerk site, here’s a link to his sighting a “Click-to-Call” mashup in Google search results. The magic of Recombinant Communications (RC) is that you integrate such features into Web sites almost at will. And as Google has demonstrated, you can make them disappear just as quickly. “Here today and maybe there tomorrow.”

Meanwhile, it’s important to keep reminding yourself, “Search is not [just] Google.”

Categories: Articles

Tags: Recombinant Communications, Mashups, Google