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	<title>Opus Research &#187; Vodafone</title>
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	<description>Analysis and Expertise on Voice Services and Conversational Commerce</description>
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		<title>Vodafone Turkey Offers Customers Voice Biometric-Based Authentication</title>
		<link>http://opusresearch.net/wordpress/2009/06/23/vodafone-turkey-offers-customers-voice-biometric-based-authentication/</link>
		<comments>http://opusresearch.net/wordpress/2009/06/23/vodafone-turkey-offers-customers-voice-biometric-based-authentication/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 16:20:34 +0000</pubDate>
		<dc:creator>Dan Miller</dc:creator>
				<category><![CDATA[CAT Scans]]></category>
		<category><![CDATA[Opus Research]]></category>
		<category><![CDATA[PerSay]]></category>
		<category><![CDATA[secure customer care]]></category>
		<category><![CDATA[Vodafone]]></category>
		<category><![CDATA[voice biometrics. caller authentication]]></category>
		<category><![CDATA[voice portal]]></category>

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		<description><![CDATA[Vodafone Turkey is introducing caller authentication as part of its customer care strategy. PerSay provides the biometric engine which is baked into the Vodafone Voice Portal Platform by Turkish speech VAR SPEECHOUSE.]]></description>
			<content:encoded><![CDATA[<p><img src="http://opusresearch.net/wordpress/wp-content/uploads/2009/06/Picture-2.png" alt="Vodafone" title="Vodafone" width="112" height="108" class="alignleft size-full wp-image-844" />The adoption of voiceprints to authenticate wireless subscribers is accelerating, thanks to a new installation of PerSay&#8217;s VocalPassword(TM) developed and installed by Turkish speech application specialist SPEECHOUSE at Vodafone Turkey. With roughly 16 million subscribers, Vodafone Turkey is the second largest mobile carrier in the country. Yet, if past is prologue, the incorporation of voice authentication into the customer care fabric of any Vodafone subsidiary is bound to have implications across all of its properties &#8211; an empire of over 300 million customers. </p>
<p><img src="http://opusresearch.net/wordpress/wp-content/uploads/2009/06/Picture-11.png" alt="Picture 1" title="Picture 1" width="143" height="70" class="alignright size-full wp-image-843" />The deployment as a milestone in a couple of respects. The mobile market holds huge potential for speaker authentication for customer care and electronic payments. In addition, Vodafone Turkey clearly sees subscriber authentication as a source of differentiation in a long-standing battle for share versus Turkcell. In that pursuit, SPEECHOUSE has successfully integrated speaker authentication into the IVR-based Vodafone Voice Portal Platform. The immediate result is the use of a spoken password for secure self service applications the mobile equivalent of password reset,  GSM PUK (Personal Unlocking Key) reset.</p>
<p>We&#8217;ll be learning more about the details and timing of the complete in the coming days to include in an advisory, and in our long-standing set of company and deployment dossiers.</p>
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		<title>Vodafone Contracts with OnMobile for VAS</title>
		<link>http://opusresearch.net/wordpress/2009/04/20/vodafone-contracts-with-onmobile-for-vas/</link>
		<comments>http://opusresearch.net/wordpress/2009/04/20/vodafone-contracts-with-onmobile-for-vas/#comments</comments>
		<pubDate>Mon, 20 Apr 2009 19:31:25 +0000</pubDate>
		<dc:creator>Dan Miller</dc:creator>
				<category><![CDATA[CAT Scans]]></category>
		<category><![CDATA[mobile services]]></category>
		<category><![CDATA[Speech recognition]]></category>
		<category><![CDATA[Vodafone]]></category>

		<guid isPermaLink="false">http://opusresearch.net/wordpress/?p=348</guid>
		<description><![CDATA[<img src='http://opusresearch.net/wordpress/pdfreports/onmobile_logo.gif' align='right'  HSPACE=10 vspace=10/>While I would like the acronym "VAS" to stand for "Voice-Activated Services", it really stands for mobile "Value Added Services." In Vodafonese, it refers to the set of VAS include ring-back tones, voice portal and speech enabled services that will now be based on a VAS server from OnMobile Global, one of the largest providers of "white label" mobile services.]]></description>
			<content:encoded><![CDATA[<p><img src='http://opusresearch.net/wordpress/pdfreports/onmobile_logo.gif' align='right'  HSPACE=10 vspace=10/>While I would like the acronym &#8220;VAS&#8221; to stand for &#8220;Voice-Activated Services&#8221;, it really stands for mobile &#8220;Value Added Services.&#8221; In Vodafonese, it refers to the set of VAS include ring-back tones, voice portal and speech enabled services that will now be based on a VAS server from <a href="http://www.onmobile.com/">OnMobile Global</a>, one of the largest providers of &#8220;white label&#8221; mobile services.</p>
<p>Among the speech processing community, OnMobile made news in May 2008 with its purchase of the French automated speech processing specialist, Telisma. Since the acquisition, top management has denied that Telisma&#8217;s technology will replace existing solutions and services, which are based on a long-standing partnership with Nuance. In a <a href="http://www.medianama.com/2008/11/223-q209-call-onmobile-financial-crisis-telisma-nuance-adrbt/#more-944">report</a> filed by Nikhil Pahwa, in Medianama, a Web site covering multimedia developments in India, OnMobile Global&#8217;s CEO Arvind Rao said definitively that Telisma was not acquired as a replacement for Nuance and that the cost of Nuance licenses are included in the delivery platform for existing services.</p>
<p>Yet Rao acknowledged that the company has developed Malay and Thai language models for Telisma and were in the process of developing 4 African language capabilities. The justification is shorter time to market and lower development costs.</p>
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