'Opus in the News'
Excerpt:
According to an Opus Research study conducted in August, 60 percent of U.S. small businesses were not marketing online, but 30 percent had plans to move more marketing online over the next 12 months. Plans changed after the economy tanked, and an October study by American Express found that 52 percent of small businesses were “cutting back or delaying marketing initiatives” in light of decreased sales.
According to the same Opus Research study, nearly half of small businesses aren’t marketing online because of either a lack of budget or confusion over where to start. So while forecasts for online advertising appear good for the coming years, a major shift in the way small businesses market could be could be one major factor that limits growth.
From the article, “What’s keeping small businesses out of online?”, by Rich Cherecwich, iMedia Connection, December 17, 2008
December 18th, 2008
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Excerpt:
In August, Opus Research reported that 26 percent of mobile phone users access the Internet on their mobile devices and of those, 56 percent use search. Of these mobile search users, nearly one-third complete 11 searches per week. Compared to 18 searches per week for the average PC users, the iPhone and G3 PDAs will start to change the way we search.
From the article, “What Next?”, by P.J. Fusco, ClickZ, December 17, 2008
December 18th, 2008
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SaaS in the Contact Center an Attractive Alternative During a Down Economy
Tuesday, December 9, 2008, 2:00pm ET / 11:00am PT
Customer service is a hot topic in boardrooms everywhere. This reflects today’s harsh economic realities, with fierce competition, demanding customers, and cost-cutting mandates, yet it also represents an unprecedented opportunity for the contact center industry. Companies are virtualizing their contact center operations in an effort to improve service delivery, operational efficiency, and business profitability. However, the challenges of managing a virtual contact center environment are many. How do you connect the right customer to the right agent – no matter where the agent is located? How do you measure service level adherence across distributed agents and organizations? More importantly, how can you optimize resources and technology for enhanced customer service?
PRESENTERS:
Dan Miller, Senior Analyst, Opus Research
Prem Uppaluru, Chief Executive Officer, Transera
Rich Tehrani (Moderator), President, Group Editor-in-Chief, TMC
To view this webinar, “SaaS in the Contact Center an Attractive Alternative During a Down Economy”
December 11th, 2008
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Excerpt:
Kip Heuertz, program manager at Opus Research said: “The new version of GVP is designed for integration in ways that leverage investment into Service Oriented Architectures (SOAs). The partner-friendly approach creates opportunities for PSS to apply its years of experience to integrate GVP 8.0 into its customers’ IT infrastructure.”
From the article, “Genesys Voice Platform 8 to be Supported by PSS’ Vice Portal Solutions”, by Calvin Azuri, TMCnet, August 20, 2008
August 20th, 2008
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Excerpt:
Newspapers cannot afford to be late to cellphones, said Greg Sterling, who studies the mobile Internet for Opus Research, a consulting firm. “It’s important and smart for newspapers to get out in front on the mobile phenomenon and not make the mistake they made in waiting too long to embrace the Internet.”
From the article, “A Means for Publishers to Put a Newspaper in Your Pocket “, by Claire Cain Miller, New York Times, July 28, 2008
July 28th, 2008
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Excerpt:
So, is the mobile search war already over? Not necessarily, says Greg Sterling, who leads the local mobile practice for Opus Research, in a new report. While mobile search may not be a wide-open field, Google’s success depends in part on whether search will be as important on mobile devices as on the desktop.
He points out that search is fundamentally more cumbersome in mobile because it’s not as easy to navigate back and forth between search results and WAP sites as on the wired Internet.
From the article, “Google Focuses On Mobile Internet”, by Mark Walsh, MediaPost, July 11, 2008
July 11th, 2008
Excerpt:
Several market research firms have described the next three years as a turning point for this sort of speech recognition technology. Opus Research, for one, believes the market for speech recognition capabilities in mobile devices will reach $239 million by 2011–a five-fold increase over 2006.
From the article, “I Know That Voice “, by Heather Clancy, Entreprenuer Magazine, July, 2008
June 30th, 2008
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Excerpt:
“The story here is how that investment by Microsoft in Live Search and maps and other ancillary data is going to be presented to mobile subscribers in the format that is most convenient for them,” says Dan Miller, an analyst with Opus Research. “Tellme is taking a leadership role and there is a role for Microsoft to play in raising awareness about these new services and expanding the footprint of their availability,” he says.
From the article, “Tellme expands voice interface for mobile devices”, by John Fontana , Network World, April 24, 2008
April 24th, 2008
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Excerpt:
The voice-enabled mobile services industry is still in its beginning stages, said Dan Miller, senior analyst at Opus Research. Vlingo will compete against major players such as Nuance Communications in Burlington and Microsoft Corp. But the announcement yesterday is evidence that speech is being taken seriously.
“There’s definitely a belief among service providers and carriers that you have to have voice input for a number of popular applications,” Miller said. They “think in a significant percentage of these interactions, voice is faster than multiple clicking and it will prove to be the most convenient way to get to the services.”
From the article, “Vlingo aids Yahoo’s speech recognition venture”, by Carolyn Y. Johnson, Boston Globe, April 3, 2008
April 3rd, 2008
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Excerpt:
“Over all, speech recognition was a $1.6 billion market in 2007, according to Opus Research, which predicts an annual growth rate of 14.5 percent over the next three years. Dan Miller, an analyst at Opus, said that companies that have licensed speech recognition technology would probably see faster revenue growth, as more consumers used the technology. The cellphone market holds the most potential, given its billions of phones, but cellular providers are still working out the business model for such services.”
From the article, “The Coming Wave of Gadgets That Listen and Obey”, by Michael Fitzgerald, New York Times, January 27, 2008
January 27th, 2008
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